M' was founded by myself, Melodie Roulaud, a London based photographer with an unconventional approach to maternity photography and the representation of the body in general. The motivation behind M' MATERNITY PHOTOGRAPHY is a keen interest in the female form in its diversity and the desire to steer away from traditional pregnancy studio photography. I also believe that in order to be beautiful bodies don't have to fit the media narrow representation of beauty, for this reason I don't retouch bodies on photoshop.
I studied fashion, photography and styling at London College of Communication and London College of Fashion. I am also a freelance director and producer: www.melodieroulaud.com.. The films I direct involve the use of stop frame animation and other camera trickery. My work explores several themes, including representations of the female body, fashion imagery and the surreal. My latest film 'Impossible Shoes' produced by Anomalous Visuals was nominated for best Director and Best Picture at La Jolla Fashion Film Festival 2013 and was also nominated in the experimental category at the Aesthetica short film festival 2013 in York.